Our website address is: https://yourlanedigital.com.
Your Lane Digital (ABN: 46 542 929 062) (“us”, “we”, or “our”) operates the Your Lane Digital website (the “Service”). Your Lane Digital is operated by TSC Investments (Aust) PTY LTD ATF N & G Murray Family Trust (ABN 46 542 929 062), based in Queensland, Australia.
At Your Lane Digital (“we”, “us”, or “the Company”), we are committed to privacy protection. Our website (https://www.yourlanedigital.com) is dedicated to keeping your personal information private and secure. This privacy policy (“Privacy Policy”) describes how we manage personal information and safeguard your privacy. If you would like more information, please don’t hesitate to contact us.
This Privacy Policy forms part of, and is subject to, our Terms of Use.
1. We Care About Your Privacy
- We will never rent, trade, or sell your email address or any personal details to anyone.
- We will never publicly display your email address or other personal details that identify you.
2. Australian Privacy Principles
We will treat all personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. These principles govern the collection and treatment of personal information by organisations.
3. What is “Personal Information”?
Personal information held by Your Lane Digital may include:
- Name and date of birth
- Residential and business postal addresses, telephone/mobile/fax numbers, and email addresses
- Bank account and/or credit card details for agreed billing purposes
- Information you provided during account creation or added to your user profile
- Preferences and password for using our site
- Computer and connection information, including IP addresses
- Any other information that you share with us
4. How We Collect Your Personal Information
Information Provided by You
We may collect personal information that you provide when you:
- Use our site (e.g., create an account, add information to your profile)
- Purchase products/services through our site
- Submit reviews, comments, or engage with user-generated content
- Register for access to premium content or features
- Complete an online contact form
- Communicate with us via email, phone, or marketing forms
Automatically Collected Information
-
IP Addresses: We collect and manage IP addresses as part of internet session management and for security purposes. Web log, computer, and connection information may also be collected to help prevent fraudulent activity.
-
Cookies: We use cookies to personalize your experience. Cookies are small files placed on your computer that help identify and interact more effectively with your system. These may include persistent and session cookies. Persistent cookies remain on your device until you delete them, while session cookies are temporary and disappear after you close your browser. You can configure your browser to accept or reject cookies. Note that disabling cookies may affect the interactive features of the site.
5. Why We Use Cookies
We use cookies to:
- Remember your preferences for using our site
- Manage the signup process when you create an account
- Recognize you as logged in while navigating pages
- Facilitate e-commerce transactions and remember your order between pages
- Show relevant notifications
- Remember details you submit via forms or comments
Third-Party Cookies
Third parties may also place cookies on our site, such as:
- Google Analytics: To collect anonymized data on how long users spend on our site and which pages they visit
- Google AdSense: To serve relevant advertisements and limit ad frequency
- Social Media Platforms (e.g., Facebook, Instagram, etc.): To facilitate social media buttons and plugins
6. How We Use Your Personal Information
Your personal information may be used for the following purposes:
- Verifying your identity
- Assisting you with placing orders
- Processing purchases, including billing and collecting payments
- Responding to queries or feedback
- Preventing misuse or fraud
- Conducting research and development
- Enhancing your experience on our site
- Marketing products and services with your consent
From time to time, we may email customers with news and offers related to our products/services or those of selected partners. If you do not wish to receive promotional material, you can unsubscribe at any time.
7. Re-marketing
We use Google Ads and Meta(Facebook & Instagram) re-marketing services to advertise on third-party websites to previous visitors to our site. This allows us to serve relevant ads based on your previous activity on our site. Google and Meta(Facebook & Instagram) may use cookies or pixel tags to achieve this. None of your personal Google or Meta(Facebook & Instagram) data is shared with us.
To adjust your preferences or opt-out of these services:
- Google Ads: Google Ads Settings
- Meta(Facebook & Instagram): AdChoices
8. When We May Disclose Your Information
We may disclose your personal information to third parties to deliver the products/services you require, including:
- Payment processors
- Service providers (IT, marketing, telemarketing, sales, research)
- Billing and debt-recovery services
- Professional advisers (accountants, lawyers)
- Government authorities, as required by law
- Organisations involved in managing our business strategies, such as in the sale or transfer of our assets
We ensure these third parties are bound by confidentiality and privacy obligations.
9. GDPR (General Data Protection Regulation)
Though Your Lane Digital is based in Australia, we recognize the importance of the GDPR for EU residents. While we do not operate an establishment within the EU and do not specifically target or offer any services to the EU market, we intend to comply with the GDPR where applicable.
The requirements of the GDRP are broadly similar to those set out in the Privacy Act and include the following rights:
- you are entitled to request details of the information that we hold about you and how we process it. For EU residents, we will provide this information for no fee;
- you may also have a right to:
- have that information rectified or deleted;
- restrict our processing of that information;
- stop unauthorised transfers of your personal information to a third party;
- in some circumstances, have that information transferred to another organisation; and
- lodge a complaint in relation to our processing of your personal information with a local supervisory authority; and
- where we rely upon your consent as our legal basis for collecting and processing your data, you may withdraw that consent at any time.
If you object to the processing of your personal information, or if you have provided your consent to processing and you later choose to withdraw it, we will respect that choice in accordance with our legal obligations. However, please be aware that:
- such objection or withdrawal of consent could mean that we are unable to provide our services to you, and could unduly prevent us from legitimately providing our services to other customers/clients subject to appropriate confidentiality protections; and
- even after you have chosen to withdraw your consent, we may be able to continue to keep and process your personal information to the extent required or otherwise permitted by law, in particular:
- to pursue our legitimate interests in a way that might reasonably be expected as part of running our business and which does not materially impact on your rights, freedoms or interests; and
- in exercising and defending our legal rights and meeting our legal and regulatory obligations.
If you wish to exercise any of these rights, please contact us at georgia@yourlanedigital.com.
10. Storage and Security of Your Information
We take all reasonable precautions to protect your personal information from unauthorized use or alteration. Your data may be stored electronically on secure servers or in hard-copy form. Our digital infrastructure is protected by firewalls, antivirus software, and passwords. In some cases, your information may be stored by our third-party website hosting provider.
11. Storage and Processing by Third Parties
Data that we collect about you may be stored or processed by third-party service providers with data centers located outside of Australia. These third parties may include:
- Google Analytics, for website usage analysis
- Amazon Web Services (AWS), for cloud-based data storage
- Payment Gateway Providers, such as eWay, Stripe or PayPal, for secure transaction processing
- WordPress, for website hosting and management
We take reasonable steps to ensure that all third-party service providers that act as “data processors” on our behalf comply with privacy and confidentiality obligations in relation to your personal information. These third parties will only process your personal data for specified purposes and are required to implement technical and organizational measures to protect your data.
12. Third-Party Websites
Our website may contain links to third-party websites. Please be aware that once you click on these links and leave our site, we have no control over the content or practices of these other websites. Your Lane Digital is not responsible for the privacy practices or the content of third-party websites. We recommend that you review the privacy policies of any third-party websites you visit, as their policies may differ from ours.
13. Access to Your Personal Information
You may request access to your personal information at any time. All requests should be made to georgia@yourlanedigital.com. We will process your request promptly, though large requests or those not currently in use may take additional time.
In certain cases, we may refuse access if it:
- Is unlawful or subject to a legal privilege
- Affects another person’s privacy
- Prejudices an investigation into unlawful activity
If access is denied, we will provide a reason for our refusal.
14. Payment Security
We take the security of your personal and payment information seriously. Our website is secured with SSL encryption, and we use Eway Secure Fields, a PCI DSS Level 1 compliant payment gateway, to process all online transactions.
No credit card details are stored on our website—all payments are securely handled by Eway.
We regularly update our systems and restrict access to payment settings to authorized personnel only.
Suspicious transactions are monitored and reported as needed.
For more information, please contact us at georgia@yourlanedigital.com.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or obligations. Any changes will be posted on this site, and the updated version will take effect immediately.
16. Contacting Us
If you have any concerns or questions regarding your personal information or our Privacy Policy, please contact:
Georgia Murray
Email: georgia@yourlanedigital.com